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Vitiligo Bond Self-Esteem Fashion Photo Shoot Project launches new campaign with SMG Associates in Atlanta Georgia

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Highlights from the Vitiligo Self-Esteem Photo Shoot

August 17, 2015 | By National Vitiligo Bond Inc., Foundation (Vitiligo Bond)

ATLANTA, GA — Vitiligo Bond Inc. (VBI) proudly announces the launch of a new initiative, the “Vitiligo Self-Esteem Fashion Shoot,” aimed at promoting self-esteem among youth and young adults living with vitiligo.

Founded in November 2010 by CEO and Founder Natasha Pierre McCarthy, Vitiligo Bond is a registered 501(c)(3) organization based in Atlanta, Georgia, with a national and international social reach.

Vitiligo, a skin condition characterized by white patches, gained prominence when the King of Pop, Michael Jackson, revealed his own battle with it. Currently, 13 states in the US (Colorado, Florida, Georgia, Indiana, Louisiana, Maryland, Massachusetts, Mississippi, Ohio, New Jersey, North Carolina, South Carolina, and West Virginia) recognize June as Vitiligo Awareness Month, thanks to the tireless efforts of VBI’s CEO and dedicated volunteers.

In June 2015, Vitiligo Bond received an acknowledgment letter from President Barack Obama’s office in recognition of its advocacy work. June 25th, celebrated as World Vitiligo Day, is honored in partnership with June25.org, fostering a global community dedicated to raising awareness and providing resources for individuals living with vitiligo.

The “Vitiligo Self-Esteem Fashion Photo Shoot” will kick off on September 25th, 2015, in Atlanta, Georgia. The event features key figures including Vanessa Henderson, CEO and fashion designer of House of Van Miller, Howard Gillespie, CEO of Vintage Man, Shon Murdock, CEO of SMG Associates, and special influencer Dr. Lei Lewis, CEO of Woman of Wealth Magazine. Natasha Pierre McCarthy, CEO of Vitiligo Bond Inc., along with Director of Photography William Roberts and models Brittany LaRue and Kermantti King, are dedicated to uplifting self-esteem among youth and young adults with vitiligo.

VBI encourages everyone to join the fashion world, dress up, strike a pose, and shine. Through social media, the organization continues to inspire its members to share photos, videos, and stories of their experiences, motivating individuals with vitiligo across the country to be strong, confident, and unstoppable. You can find and share these photos, videos, and stories at: www.facebook.com/vitiligobondinc

“Vitiligo Bond understands that individuals with vitiligo often face anxiety, starting from as young as five years old,” stated Natasha Pierre McCarthy, CEO of Vitiligo Bond. “We aim to equip youth and adults with the tools and resources necessary to initiate conversations about their experiences. The Vitiligo Self-Esteem Fashion Photo Shoot is dedicated to inspiring both this and future generations, ensuring that those with vitiligo continue to shine.”

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About

Natasha Pierre McCarthy is the proud founder of National Vitiligo Bond Inc. Foundation (Vitiligo Bond), a nonprofit organization dedicated to supporting and empowering individuals with vitiligo. Inspired by her work as a Christian business professor and teaching from her pastor, she transformed her vision from God into reality by creating a platform that educates, uplifts, and connects those affected by vitiligo. Vitiligo Bond raises awareness through innovative educational initiatives, including Vitiligo 101 sessions at Emory University with Dr. Holla, community events, social media outreach, partnerships with support groups, and collaborations with public figures and state leaders. By fostering a strong sense of community, Vitiligo Bond ensures that no one living with vitiligo feels alone. Through dedicated advocacy efforts, Vitiligo Bond—alongside passionate advocate volunteers—has played a key role in spearheading and securing Governor Proclamations in multiple states, officially recognizing Vitiligo Awareness in Colorado, Georgia, Florida, Indiana, Louisiana, Maryland, Massachusetts, Mississippi, New Jersey, North Carolina, South Carolina, and West Virginia... The organization has helped start up support groups and nonprofits nationally and internationally. In addition, well known business brands have consulted and used models from the organization to represent their products and to help destigmatize vitiligo. Additionally, the organization has been recognized by Congressman Hank Johnson, who supported efforts to gain national recognition for vitiligo awareness. This advocacy contributed to President Barack Obama acknowledging Vitiligo Awareness during the month of June. Currently, further legislative efforts have been initiated to address bullying. Natasha believes that everyone is created with a purpose and deserves to live a full, vibrant life. “We all have the ability to shine.” Vitiligo Bond remains committed to raising awareness, destigmatizing vitiligo, advocating for youth who experience bullying, and supporting men and women struggling with self-acceptance. Through its platform, the organization also assist in research efforts to uncover the cause and ultimately find a cure for vitiligo.

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