Empowerment

Vitiligo Bond Self-Esteem Fashion Photo Shoot Project launches new campaign with SMG Associates in Atlanta Georgia

August 24, 2015 - By 

Highlights from the Vitiligo Self-Esteem Photo Shoot

August 17, 2015 | By National Vitiligo Bond Inc., Foundation (Vitiligo Bond)

ATLANTA, GA — Vitiligo Bond Inc. (VBI) proudly announces the launch of a new initiative, the “Vitiligo Self-Esteem Fashion Shoot,” aimed at promoting self-esteem among youth and young adults living with vitiligo.

Founded in November 2010 by CEO and Founder Natasha Pierre McCarthy, Vitiligo Bond is a registered 501(c)(3) organization based in Atlanta, Georgia, with a national and international social reach.

Vitiligo, a skin condition characterized by white patches, gained prominence when the King of Pop, Michael Jackson, revealed his own battle with it. Currently, 13 states in the US (Colorado, Florida, Georgia, Indiana, Louisiana, Maryland, Massachusetts, Mississippi, Ohio, New Jersey, North Carolina, South Carolina, and West Virginia) recognize June as Vitiligo Awareness Month, thanks to the tireless efforts of VBI’s CEO and dedicated volunteers.

In June 2015, Vitiligo Bond received an acknowledgment letter from President Barack Obama’s office in recognition of its advocacy work. June 25th, celebrated as World Vitiligo Day, is honored in partnership with June25.org, fostering a global community dedicated to raising awareness and providing resources for individuals living with vitiligo.

The “Vitiligo Self-Esteem Fashion Photo Shoot” will kick off on September 25th, 2015, in Atlanta, Georgia. The event features key figures including Vanessa Henderson, CEO and fashion designer of House of Van Miller, Howard Gillespie, CEO of Vintage Man, Shon Murdock, CEO of SMG Associates, and special influencer Dr. Lei Lewis, CEO of Woman of Wealth Magazine. Natasha Pierre McCarthy, CEO of Vitiligo Bond Inc., along with Director of Photography William Roberts and models Brittany LaRue and Kermantti King, are dedicated to uplifting self-esteem among youth and young adults with vitiligo.

VBI encourages everyone to join the fashion world, dress up, strike a pose, and shine. Through social media, the organization continues to inspire its members to share photos, videos, and stories of their experiences, motivating individuals with vitiligo across the country to be strong, confident, and unstoppable. You can find and share these photos, videos, and stories at: www.facebook.com/vitiligobondinc

“Vitiligo Bond understands that individuals with vitiligo often face anxiety, starting from as young as five years old,” stated Natasha Pierre McCarthy, CEO of Vitiligo Bond. “We aim to equip youth and adults with the tools and resources necessary to initiate conversations about their experiences. The Vitiligo Self-Esteem Fashion Photo Shoot is dedicated to inspiring both this and future generations, ensuring that those with vitiligo continue to shine.”

Natasha Pierre McCarthy is the visionary founder of the National Vitiligo Bond Inc. Foundation (Vitiligo Bond), a nonprofit devoted to supporting and empowering individuals living with vitiligo. Drawing inspiration from her experiences as a Christian business professor and the guidance of her pastor, Natasha turned a God-inspired vision into reality—creating a platform that educates, uplifts, and connects those affected by vitiligo. Vitiligo Bond promotes awareness through innovative educational initiatives, including Vitiligo 101 sessions at Emory University with Dr. Holla, community events, social media campaigns, partnerships with support groups, and collaborations with public figures and state leaders. By fostering a strong, supportive community, Vitiligo Bond ensures that no one with vitiligo feels alone. Through tireless advocacy, Vitiligo Bond and its dedicated volunteers have been instrumental in securing Governor Proclamations in multiple states, officially recognizing Vitiligo Awareness in Georgia, Colorado, Florida, Indiana, Louisiana, Maryland, Massachusetts, Mississippi, New Jersey, North Carolina, South Carolina, and West Virginia... The organization has also supported the launch of vitiligo focused support groups and nonprofits both nationally and internationally. Well-known brands have collaborated with Vitiligo Bond, featuring models from the organization to destigmatize vitiligo and promote inclusivity. Natasha’s work has earned recognition from Congressman Hank Johnson, whose support helped bring national attention to vitiligo awareness, including acknowledgment by President Barack Obama administration during Vitiligo Awareness Month in June. Current efforts also include legislative initiatives (HRES 792) to address bullying and advocate for youth affected by vitiligo. Believing that everyone is created with a purpose and deserves a full, vibrant life, Natasha reminds us, “We all have the ability to shine.” Vitiligo Bond remains steadfast in its mission to raise awareness, promote self-acceptance, support those facing bullying, destigmatize vitiligo, and advance research toward understanding and ultimately curing vitiligo.